Olathe Reimagined:
A modern take on a community’s visual identity.

The City of Olathe deserved a visual identity as vibrant and forward-thinking as its community. I explored fresh logo concepts, refining ideas into a modern and timeless design. To showcase the logo’s versatility and strength, I mocked it up across a variety of materials, including a flag, buttons, t-shirts, outdoor signage, and business cards. Each application highlights the logo’s adaptability and its ability to create a cohesive and impactful brand presence.

CURRENT LOGO

RANGE EXPLORED

LOGO VERSIONING

BRAND COLORS

SECONDARY ICONS & COLORS

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KC Crime Commission Brand Work

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DSG Communication Materials